We asked our Top 10 highest volume floor plan creators for the month of August to share their thoughts on how their business has benefited since joining the program. Here is what our responders had to say!
Kaitlin Kent, Director of Marketing at Snap2Close Real Estate Photography, LLC in Scottsdale, AZ says, “Floor plans have quickly taken the number two spot of what homeowners want to see on an online listing. Offering floor plans with every photoshoot package demonstrates our commitment to continuous growth and evolution as a real estate photography company. We value the competitive edge that CubiCasa’s floor plans provide our clients in their marketing efforts. In today’s competitive market, adding floor plans to listings proves to be a game-changing strategy for realtors to stand out.
CubiCasa’s 3D floor plans are an added bonus to marketing materials for agents as well as an added source of income for Snap2Close. We have had 3 photo packages throughout the lifespan of our company. Thanks to the CubiCasa partnership we have decided to add a fourth photo package to our suite of services! This has been a great way to offer our clients a more comprehensive range of photo package options. Each package comes with a different style of floor plan. Our basic package gives our clients a simple floor plan without dimensions. From there we offer 3D options all the way to the 3D marketing bundle with our top package. We have found all of these new floor plan options easy to incorporate into our pricing and photoshoots.”
We are thrilled to hear how happy Kaitlin is with our service and the results Snap2Close is seeing as a result of joining the program! Now let’s take one step further – Kaitlin also shared this feedback from her client, Christine Kinchen, Twins & Co. “Snap2Close is in a league of their own in the real estate photography game. We are obsessed with Kaitlin’s work (and work ethic!) The amount of media she helps produce for our listings definitely helps so much with our marketing. We tend to sell quicker than other agents because of the tools we receive from Snap2Close. We know that today’s buyer is predominantly using online sites for their searches. Knowing this, we want to have as much info and media content as possible. That way if a buyer is cruising the internets for a home at 2AM in their jammies, they can really get a feel for the property. The 3D floor plan helps us show more than we can with mere photos and it’s like actually being in the home. We have found that always ordering this on our listings has proved very fruitful! From their drone footage to twilight shots, 3D video tours to floor plans, their team helps us weave the magic for our clients! Customers for life!”
(3D floor plans with furniture, color and texture, and 2D floor plan with wet space highlight courtesy of Snap2Close Real Estate Photography)
Katie Coleman, Owner/Operations Manager at IN1VIEW Media in Reno, NV shared, “Participating in the Preferred Photographer Program and including a complimentary floor plan with every photoshoot has truly set us apart in a competitive market. We firmly believe that the inclusion of a floor plan is a crucial, yet often underestimated component in the effective marketing of a property. By offering this valuable addition at no extra cost, we prioritize our clients’ best interests.
The ability to effortlessly provide a 3D floor plan as part of our package is a seamless upsell opportunity that our clients truly appreciate. They recognize the value of this feature as a powerful way to distinguish themselves from their competitors.
One of our most remarkable achievements is the viral success of our Instagram reel, which has garnered an impressive 8,300 views and 284 likes. You can view this captivating reel showcasing a twilight photoshoot with a stunning backyard and fireplace.”
(2D floor plan with earth tone preset theme and images courtesy In1VIEW Media)
Thanks to Kaitlin and Katie for sharing how being part of the Preferred Photographer Program has added value for your clients, and enhanced your photography service with more complete solutions for real estate listings!
Including a floor plan with every photo shoot makes these photography companies stand out from the rest, eliminates another sales conversation and makes you a more valuable partner to your clients.
Are you wondering if the Preferred Photographer Program right for you?
Please book a meeting to learn more!
Cover photograph Jean-Daniel Francoeur.
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